Quick Win Early in the engagement – Within the first two weeks of working with CNL, Cincinnati Boychoir gathered valuable feedback from their client base by leveraging their marketing tools that CNL helped to integrate and set up.
Time-Saving Metrics – Reduced time spent on repeatable, manual data tasks by approximately 90%.
Optimizing Tech Stack – By evaluating and fully integrating applications with Salesforce, they are able to leverage Salesforce as the single source of truth. They can see a Marketing to Potential Donors Journey, which has led to increased engagement.
Staff savings – Within the first two weeks, CNL provided training to expand the team’s skills. Work is now distributed across the team, and each team member can work autonomously and efficiently.
Donor and Member Data cleanup – By leveraging tools CNL introduced, they have been able to scrub and update the email database to provide confidence in the data.
Marketing Campaign Performance – By cleaning up the data and leveraging the tools at hand, marketing campaigns are at or above their peers by 3X.